How do I run an A/B test or rotate traffic between several pages?

With A/B Testing & Rotator, a single short link splits visitors between several addresses. That way you can compare, for example, two versions of a sales page.

1. Open the link for editing (or, when creating it, Customize ⋯ → A/B Testing).
2. In the A/B Testing & Rotator section, click + Add.
3. Enter the address of the variant and the share of traffic you want (for example 50).
4. Repeat for each variant and save the link.

How traffic is split

• The link's main address is automatically included in the rotation.
• If you don't set percentages (or they're all 100%), traffic is split evenly.
• The rotator doesn't apply to visitors who match a targeting rule (country, device, language).

You'll see the results in the link's statistics, on the A/B testing tab. See a link's statistics

Tip: let the test run until you've collected enough clicks (at least a few hundred) before drawing conclusions.